Efekty reklamy i ich pomiar

Jarosław Woźniczka

Abstract

n/a
Book typeMonograph
Author Jarosław Woźniczka (ES / IM / DMM)
Jarosław Woźniczka,,
- Department of Marketing Management
Publisher name (outside publisher list) Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
Publishing place (Publisher address)Wrocław
ISBN978-83-7695-194-2
Issue year2012
Pages165
Publication size in sheets8.25
Languagepl polski
Score (nominal)20
Citation count*13 (2019-12-03)
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* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
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