Reason, Methods and Effects of Online Ad Blocking

Mirosław Moroz

Abstract

n/a
Author Mirosław Moroz (ES / DEaOE)
Mirosław Moroz,,
- Department of Economics and Organization of Enterprises
Journal seriesVisnik Nacional'nogo Universitetu "L'vivs'ka Politehnika" : Logistika, ISSN 0321-0499, (5 pkt)
Issue year2017
Vol863
Pages259-266
Publication size in sheets0.5
Keywords in Englishonline advertising, blocking, marketing, Internet users
Languageen angielski
Score (nominal)5
ScoreMinisterial score = 5.0, 30-09-2019, ArticleFromJournal
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