Strategy Characteristics and Implementation Obstacles in Creative Industries
AbstractCreative industries receive lot of growing attention from both – policy-makers and researchers due to special characteristics that are observed in that industry, but also the creative output that is provided. However, in most cases the macro perspective is introduced and the research focused on managerial practice is still scarce. To address this research gap this paper is aimed at investigating the differences between strategy characteristics and implementation obstacles between three different representatives of creative industries – informatics, media and telecommunications. The research results did not reveal significant differences but in case of telecommunication and technological companies, we may observe more stable environment. Therefore lower impact of strategy implementation obstacles was reported in that industry.
|Publication size in sheets||0.5|
|Book||Soliman Khalid S. (eds.): Education Excellence and Innovation Management: A 2025 Vision to Sustain Economic Development during Global Challenges, 2020, International Business Information Management Association (IBIMA), ISBN 9780999855141|
|Keywords in English||Creative Industries, Strategy Implementation, Strategic Goals|
|Referenced project|| Program doskonałości naukowo - badawczej INTEREKON . . Project leader at WUEB: Ewa Stańczyk-Hugiet,
, start date 01-01-2019, end date 31-12-2022, in run
|Uwaga||The project is financed by the Ministry of Science and Higher Education in Poland under the programme "Regional Initiative of Excellence" 2019 - 2022 project number 015/RID/2018/19 total funding amount 10 721 040,00 PLN.|
* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.