Rozwój technologii internetowej w usługach a równowaga sił między dostawcami usług a ich użytkownikami

Mirosława Pluta-Olearnik

Abstract

This article concerns the range of Internet technologies in the service process. The author discusses the changes in the form of contact between the client and the company, which occurred as a result of the development of electronic means for the sale of services, customer service "at a distance" and the development of communication tools on the Internet. Analysis of the available secondary research results used to determine the state of "balance of power" between service providers and service users as a result of the development of self-service and restrictions of personal contacts with service providers in the service process.
Author Mirosława Pluta-Olearnik (ES / IM / DPM)
Mirosława Pluta-Olearnik,,
- Department of Principles of Marketing
Journal seriesLogistyka, ISSN 1231-5478, (B 10 pkt)
Issue year2015
No2 (CD nr 2)
Pages1564-1569
Publication size in sheets0.4
Languagepl polski
Score (nominal)10
ScoreMinisterial score = 0.0, 02-07-2019, ArticleFromJournal
Ministerial score (2013-2016) = 10.0, 02-07-2019, ArticleFromJournal
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UwagaCD 2
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