The application of multivariate statistical analysis to the valuation of durable goods brands

Marta Dziechciarz-Duda , Anna Król

Abstract

n/a
Author Marta Dziechciarz-Duda (EMaT / DEaCS)
Marta Dziechciarz-Duda,,
- Department of Econometrics and Computer Science
, Anna Król (MISaF / IZM / CE)
Anna Król,,
- Chair of Econometrics
Journal seriesStatistics in Transition. New Series, ISSN 1234-7655, e-ISSN 2450-0291, (B 15 pkt)
Issue year2017
Vol18
No1
Pages75-90
Publication size in sheets0.75
Keywords in Englishbrand valuation, multivariate statistical analysis, durable goods
ASJC Classification1804 Statistics, Probability and Uncertainty; 2613 Statistics and Probability
URL http://pts.stat.gov.pl/czasopisma/statistics-in-transition/
Languageen angielski
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Dziechciarz_Duda_Król_The application of multivariate.pdf 260,43 KB
Score (nominal)15
Score sourcejournalList
Publication indicators Scopus SNIP (Source Normalised Impact per Paper): 2017 = 0.385
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