Corporate foundation’s relationship with the founding company and its role in image building and corporate community involvement programmes

Monika Kwiecińska

Abstract

The research presented in this article analyses the mutual relations between corporate foundations and their founding companies, as well as the roles foundations play in building the company’s image and CCI programmes. In order to achieve this goal, the author presents selected theoretical approaches and own research results that were part of a project entitled Corporate foundation as a tool for realizing the company’s social goals, financed by the National Science Centre in Krakow
Author Monika Kwiecińska (ES / DEaOE)
Monika Kwiecińska,,
- Department of Economics and Organization of Enterprises
Journal seriesArgumenta Oeconomica, ISSN 1233-5835, (A 15 pkt)
Issue year2015
No2 (35)
Pages169-184
Publication size in sheets0.75
Keywords in EnglishCorporate Community Involvement, Corporate Reputation, Public Relation, Corporate Fundation
ASJC Classification1408 Strategy and Management; 2002 Economics and Econometrics
DOIDOI:10.15611/aoe.2015.2.09
URL www.dbc.wroc.pl:30372
Languageen angielski
File
Kwiecinska_Corporate_foundations_relationship_with_the.pdf 399,39 KB
Score (nominal)15
ScoreMinisterial score = 15.0, 02-07-2019, ArticleFromJournal
Ministerial score (2013-2016) = 15.0, 02-07-2019, ArticleFromJournal
Publication indicators Scopus SNIP (Source Normalised Impact per Paper): 2015 = 0.098; WoS Impact Factor: 2015 = 0.13 (2) - 2015=0.1 (5)
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* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.
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