The Concept of Sustainable Strategy Implementation
AbstractThe idea of sustainable development has been present in the field of management for many years, yet the challenges and rules of contemporary business mean that it remains topical. At the same time, the results of much research indicates an unsatisfactory level of execution of development concepts. Due to this, the subject of the study encompasses the implementation of the idea of sustainability in the strategy execution process, lending it a holistic and balanced nature. The purpose of the paper is an examination of the relationship between strategy implementation and the effectiveness of the strategy execution process. The relationships between the perspectives defined and results obtained by organizations were investigated. The research demonstrated the existence of a positive correlation of varied intensity. It is thus possible to identify a positive influence of the integration of the idea of sustainability with strategy execution, which is reflected in the effectiveness of activities undertaken.
|Journal series||Sustainability, ISSN 2071-1050, (A 70 pkt)|
|Publication size in sheets||792.35|
|Keywords in English||strategy execution, sustainability, strategic management process|
|ASJC Classification||; ;|
|Publication indicators||: 2015 = 0.926; : 2015 = 1.343 (2) - 2016=1.85 (5)|
|Citation count*||18 (2019-11-14)|
* presented citation count is obtained through Internet information analysis and it is close to the number calculated by the Publish or Perish system.